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How Media Trust Differs by Party Support

How Media Trust Differs by Party Support

Whilst the BBC leads the pack of broadcasters generally trusted by the British public, the tabloid press languishes behind with high levels of distrust. According to YouGov, the BBC is the outlet reporting the highest share of trust, on 44%, though taking distrust into account on a net measure (+23%

By Callum Jones 30 May 2023
Neither major Party Leader Inspires as Voters Would Rather Rishi Deals With Country's Problems

Kantar

Neither major Party Leader Inspires as Voters Would Rather Rishi Deals With Country's Problems

New polling from Kantar highlights the fact that voters have limited faith in both major political leaders. Whilst the public believes Rishi is better placed to deal with more of the country's problems than Keir Starmer, his advantage is hardly resounding. Especially when, in every category bar one,

By Callum Jones 25 May 2023
YouGov MRP: Why Scotland Could Decide the Next Election

YouGov

YouGov MRP: Why Scotland Could Decide the Next Election

The SNP are on course to have their worst result in a General Election since 2010, according to a new MRP poll from YouGov. Following the recent downturn in the party's fortune, Labour looks set to recuperate swathes of their historic heartlands, paving the way for a more

By Callum Jones 24 May 2023
Labour Lead Cut in Latest Ipsos Release

Ipsos MORI

Labour Lead Cut in Latest Ipsos Release

The latest Westminster voting intention poll from Ipsos MORI adds strength to the wider trend of a drop in Labour's electoral lead over the past few months. The pollster puts their advantage down 7% since March, as its headline figures are now firmly in line with the polling

By Callum Jones 23 May 2023
Brexit Regret Reaches Record High

Brexit

Brexit Regret Reaches Record High

The proportion of voters responding that voting to leave the European Union was a mistake has grown to its highest point since the 2016 Referendum. According to YouGov's Brexit tracker, 56% of voters think leaving the EU was "wrong", with just 31% saying it was the

By Callum Jones 22 May 2023
Building on the Green Belt Isn't an Obvious Vote Winner

YouGov

Building on the Green Belt Isn't an Obvious Vote Winner

On the day Keir Starmer broke ground with a major housebuilding announcement - committing to building on Green Belt land - snap polling from YouGov was released, suggesting the headline pledge isn't an immediate vote winner. Across all age groups, regions and political affiliation, voters report being opposed

By Callum Jones 18 May 2023
Even Conservative Voters Hold Unfavourable Views of Jeremy Hunt and Suella Braverman

YouGov

Even Conservative Voters Hold Unfavourable Views of Jeremy Hunt and Suella Braverman

YouGov's latest favourability ratings are out, and Lindsay Hoyle is the only leading political figure who comes out with a net positive perception. Graphing the figures alongside party affiliation makes one trend clear - Labour politicians are viewed far less unfavourably than Conservatives. Jeremy Hunt and Suella Braverman

By Callum Jones 16 May 2023
Lib-Lab "Coalition of Chaos" Doesn't Concern Voters

Coalition

Lib-Lab "Coalition of Chaos" Doesn't Concern Voters

In the wake of the Local Elections, national discussion has been refocused on potential coalitions in the supposedly now likely event of a hung parliament - with Keir Starmer receiving media scrutiny for his failure to rule out a coalition with the Liberal Democrats. However, new polling from Opinium reveals

By Callum Jones 15 May 2023
Local Elections 2023: How the Pollsters' Predictions Measure Up

YouGov

Local Elections 2023: How the Pollsters' Predictions Measure Up

We now have a full set of results from Thursday's local elections, and a good night for the opposition parties, particularly the Liberal Democrats, saw the Conservatives losing 1,063 seats, whilst Labour gained 536, the Lib Dems 407 and the Greens 241. Meanwhile, the BBC's

By Callum Jones 09 May 2023
Pollsters' Predictions: What They Expect in Tomorrow's Local Elections

Omnisis

Pollsters' Predictions: What They Expect in Tomorrow's Local Elections

With Local Elections less than 24 hours away, the main party machines have been out in force setting expectations for Thursday's poll. Greg Hands was keen to set expectations low - he warned of Conservative losses around the 1,000-seat mark. Meanwhile, Keir Starmer did the same for

By Callum Jones 03 May 2023
Pollsters Converge on a Mid-Teen Labour Lead as Conservatives Win Back Switchers

Pollsters Converge on a Mid-Teen Labour Lead as Conservatives Win Back Switchers

According to our polling average, Labour's lead is now sat at 15.7% - that's a decline of just over 1% since mid-April, when I last covered the party's diminishing advantage. One positive development for Keir Starmer is that this decline does seem to

By Callum Jones 26 Apr 2023
Strike Support Determined by Striking Industry

Strikes

Strike Support Determined by Striking Industry

New polling from YouGov suggests that, although the British public broadly supports strike action, this is often determined by the specific context of strikes. In particular, voters are more inclined to support strikes from healthcare workers and teachers. Nurses have the highest level of net support, at 41%, whilst University

By Callum Jones 18 Apr 2023
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